Vogue Australia - Flora Plan
16 April 2009

Fashion is having quite the schizophrenic moment. On one hand, we have a dark, gothic, hard-edged, futuristic silhouette with plenty of attitude and on the other we have a delicate, floral, ladylike aesthetic that seems worlds apart. 


 

Vogue Australia has shot a beautiful series of images that pay homage to the Lady who lunches with a regal couture edge titled “Flora Plan”.



Shot by Troyt Coburn, model Valerija Erokhina channels the wasp waisted silhouette of the 40s with a decidedly modern approach by simply adding accessories that contrasts in both texture and color.

Each outfit is carefully selected to allow for maximum impact with embellishment, layers of chiffon, tweed, silk, lace and bold “establishment jewels”.



Our favorite image however, is the lightness and movement created with the flower petals. The perforated patterns on the dress stand out against the softness of the flowers which reminds us of the new Gucci ad for their perfume “Flora” where Abbey Lee glides through a field of flowers in a hypnotic dream like sequence sending petals into a joyful dance.  – Kate Vandermeer